Sony BRAVIA 5 (2025, UK)
Built-in far-field microphone
Has micThis model has a built-in far-field microphone, which is the hardware hands-free voice control uses.
Sony's UK specifications for the K-55 to K-98XR5 give "(Built-in Mic) Yes" and a built-in microphone switch in the centre. Sony's product information sheets for all five say "Voice recognition sensor available: No". Where the maker's own specifications and the EU product information sheet differ, this site follows the maker's specifications.
Automatic content recognition (ACR), including over HDMI
UnverifiedWhether this model runs ACR hasn't been confirmed from a citable source yet.
What ACR is and how to turn it off →
Sony's UK Samba Interactive TV page says the Samba TV app isn't available on its 2025 UK models, and names the BRAVIA 5. No Sony page says whether this model uses any other form of viewing-data collection. Checked 19 Oct 2026.
Ads in the TV's own menus
Personalisation onlyGoogle TV shows ads in its own menus. They can't be turned off, but the settings below change how they're personalised.
Google says Google TV and Android TV "sometimes serve advertisements, which are labeled as advertisements".
Scans your local network for other devices
UnverifiedLocal network scanning hasn't been confirmed for this model from a citable source yet.
How to put a TV on its own network →
No Sony source describes this model scanning other devices on the local network.
Security vulnerabilities in Google TV
SupportedThis model is still receiving firmware/platform updates.
What that actually means for your TV →
Sony UK's security update table gives a support period ending 15 May 2029 for all five sizes, and Sony UK published firmware v114.603.100.1 for the 65-inch on 24 September 2026. Sony's product information sheets separately promise software and firmware updates for at least 8 years after the model stops being sold.
Ad settings: Google TV
- Delete advertising IDAds continue, less personalised
Settings → Privacy → Ads → Delete advertising IDStops apps using the advertising ID for personalised ads. Apps can still show ads.
The same screen has Reset advertising ID.
- Apps only modeRelated setting
Settings → Accounts & Sign In → Your profile → Apps only mode → Turn onHides personalised recommendations. Google says sponsored content and teasers for popular movies and shows still appear, and Search, the Assistant and your Watchlist are turned off.
Some manufacturers label the account menu differently, e.g. "Accounts & Profiles" on Hisense or "Manage accounts" on TCL UK.
Google: "You can't turn off ads, but you can control the use of your advertising ID for personalized ads across installed apps."
These settings cover ads in the TV's own menus, not ads inside individual apps. Menus can change with software updates, so check again after your TV updates.
Settings paths for Google TV
Not yet verified for this Google TV version. Menu wording and structure vary enough across releases that we don't want to guess — check how to report a correction if you can help verify this one.
All Sony TV settings, by software version →
This page covers what this model has and collects, and where to change it, with a source for each answer. See About & sourcing for how each row above is checked, and how to report an error.